Vector artwork is made up of many individual objects. Each of these objects can be defined by mathematical statements and has individual properties assigned to it such as colour, fill, and outline. Vector graphics are resolution independent because they can be output to the highest quality at any scale.
Have you ever noticed in Microsoft Word if you type a line of text you have full editing capabilities on every
single letter you type? You can change the font, colour, and appearance all with the click of a mouse.
If you make the text bigger, it will never show pixelated edges or harsh jagged lines because the text is Vector
Artwork. Whereas if you were to place a photographic image from the internet & if you make the picture
bigger, you can see signs of pixelation. This is because the artwork is in raster format.
HOW IS VECTOR ARTWORK CREATED ?
Vector artwork is generated from design programs typically used by Graphic Designers to create all types of
artwork such as brochures, logos and websites. The reason we require most files to be supplied in vector
format is so we have full editing capabilities on the file. We need to be able to edit your file to suit our printers
& to ensure your flag or banner prints the correct colour and fix any issues that may arrise with the file.
If you have paid a designer to design a logo for you and they have supplied you with the logo file, it is highly
likely the logo will be in the correct vector format. If you zoom into the image you will notice the lines are clean
and there are no signs of pixelation.