Artwork Specifications

ARTWORK SPECIFICATIONS

In order for us to successfully proceed with your artwork and deliver you the highest quality print, we require certain file formats. Please use the information provided as a guideline for determining whether your artwork is in the correct format.

Artwork received that is not in line with these specifications may be subject to amend charges.

COLOURS

All vector based artwork should be created using Solid Coated PMS ( Pantone Matching System ) colours at 100 % and not as percentages. Files should be supplied in CMYK Colour mode.

We have colour swatches for all of the materials we print on which shows every possible colour we can achieve. From these swatches we find the closest possible colour match to the Pantone colours you request. If you do not have access to a Pantone Book or are unsure about your colours we can nominate spot colours to your artwork on your behalf or we can send you some sample swatches for you to choose from.


* Please note. Colours may change between different materials and printers.

FONTS / TEXT

Fonts preferably should be converted to outlines/curves before submitting artwork. Alternatively, the font file can
also be provided if you require extra text to be inserted into your artwork. If your artwork is being recreated, please provide the name of the font that has been used in the artwork to allow us to successfully replicate the file

SUPPLYING THE FILE

Files for all flags & banners should be provided at actual size or at 50% of size and still be in the correct proportion with no additional bleed.

Please DO NOT add any print marks to the file, we do not require them. Embedd all linked files into the document or supply them separately to us. If your file is too big to send please post your artwork to us on a disk or a USB.

Your artwork needs to be supplied in VECTOR FORMAT

WHAT IS VECTOR ARTWORK ?

Vector artwork is made up of many individual objects. Each of these objects can be defined by mathematical statements and has individual properties assigned to it such as colour, fill, and outline. Vector graphics are resolution independent because they can be output to the highest quality at any scale.

Have you ever noticed in Microsoft Word if you type a line of text you have full editing capabilities on every
single letter you type? You can change the font, colour, and appearance all with the click of a mouse.
If you make the text bigger, it will never show pixelated edges or harsh jagged lines because the text is Vector
Artwork. Whereas if you were to place a photographic image from the internet & if you make the picture
bigger, you can see signs of pixelation. This is because the artwork is in raster format.
HOW IS VECTOR ARTWORK CREATED ?
Vector artwork is generated from design programs typically used by Graphic Designers to create all types of
artwork such as brochures, logos and websites. The reason we require most files to be supplied in vector
format is so we have full editing capabilities on the file. We need to be able to edit your file to suit our printers
& to ensure your flag or banner prints the correct colour and fix any issues that may arrise with the file.
If you have paid a designer to design a logo for you and they have supplied you with the logo file, it is highly
likely the logo will be in the correct vector format. If you zoom into the image you will notice the lines are clean
and there are no signs of pixelation.

Your artwork needs to be supplied in VECTOR FORMAT

CORRECT FILE FORMATS

The most common vector supported programs are Adobe Illustrator and Adobe Indesign. However these programs can also generate raster images depending on what type of file the artwork is saved as.
If original vector artwork is saved in raster format ( JPEG, TIF, etc ) there is no way to revert the file back to its
original vector form. If this is the case with your artwork, we can recreate the artwork for you in vector form.
Please contact your Account Manager for redraw charges.

ACCEPTED FILES FOR PHOTOGRAPHIC IMAGES

JPEG | GIF | TIF | BMP | PSD | PNG

ACCEPTED FILES FOR VECTOR FORMAT :

AI ( CS6 OR EARLIER ) | EPS | PDF